Galeria Inno has built a brand loyalty that is unrivaled in the country. This works as a safeguard and a guarantee for quality-seeking customers that will be delighted by the variety and possibilities of an omnichannel shopping experience. A new strategy will expand offline business to an online marketplace.
The digital marketplace solution for Galeria Inno will be provided by Forward enabling Mirakl and Salesforce. Mirakl, used by more than 250 companies worldwide allows Galeria Inno to offer a broader product catalogue managed by brands, enabling the department store on customer relationships. Together with Forward, Galeria Inno will make large steps towards a unified online customer experience. Inno’s wishes and business needs will be translated in a new design for the marketplace.
“We are proud to support Galeria Inno in being the first Belgian company to face the strong international competition head-on in this competitive marketplace landscape. We are convinced the marketplace is the go-to model for Galeria Inno to digitalize its business model in a successful way” says Evelyne Dhaenens, our commercial manager of Xplore Group.